Where Great Minds Collide is a brand campaign for the University of Melbourne that was filmed on campus, depicting almost 100 of the university's own students, teachers, academics and executives. The campaign aims to raise awareness of the University’s significant research achievements and share the stories of how people are benefiting from these research projects around the world.
There are less visual effects in the film than most people assume. The larger ‘human sculptures’ were mostly constructed with real people hanging from large custom-built welded metal structures. The film was carefully choreographed and pre-visualised to ensure visual comprehension of the forms against the heritage architecture.